Nov 05, 2025

Undergraduate Catalog 2025-2026

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Undergraduate Catalog 2025-2026

Mass Communications, BA (Social Media Certificate)

Program of Study

Diversity Competency (3 Hrs)

Choose one from the list below:

COMM 2106 - African-Americans in the Media Credits: 3 *
COMM 2107 - Women in the Media Credits: 3 *
COMM 2111 - Diversity, Equity & Inclusion in Communication Credits: 3 *

Technology Competency (3 Hrs)

Choose one from the list below:

COMM 2114 - Intro to Layout & Design Credits: 3 *
COMM 2115 - Intro to Media Arts & Design Credits: 3 *

Major Core Requirements (36 Hrs)

COMM 2108 - Strategic Communication Lab Credits: 1 *
COMM 2109 - Audio & Video Lab Credits: 1 *
COMM 2110 - Media Writing Lab Credits: 1 *
COMM 3111 - Ethics & Professional Communication Credits: 3 *
COMM 3120 - Introduction to Communications Theory Credits: 3 *
COMM 4106 - Communications Practicum Credits: 3 *
COMM 4705 - Media Ethics & the Law Credits: 3 *
COMM 4902 - Professional Internship Credits: 3 *

Multimedia & Digital Communications (6 Hrs)

3000-Level Course (3 Hrs)

Choose One:

COMM 3102 - Photography for Multimedia Credits: 3 *
COMM 3106 - Special Topics Credits: 3 *
COMM 3112 - Podcast Production and Management Credits: 3 *
COMM 3301 - Multimedia and Studio Production Credits: 3 *
COMM 3303 - Scriptwriting for Multimedia Credits: 3 *
COMM 3305 - Introduction to Film Production Credits: 3 *
COMM 3306 - Introduction to Audio Production Credits: 3 *
COMM 3601 - Emerging Technology Credits: 3 *
COMM 3701 - Studio Automation and Technical Directing Credits: 3 *

4000-Level Course (3 Hrs)

Choose One:

COMM 4107 - Video & Post Production Credits: 3 *
COMM 4108 - Film & Television Directing Credits: 3 *
COMM 4109 - Multimedia News Production Credits: 3 *
COMM 4110 - Audio Production and Sound Design Credits: 3 *
COMM 4111 - Film & Television Editing Credits: 3 *
COMM 4112 - Commercial Recording Credits: 3 *
COMM 4113 - Advanced Post-Production Techniques Credits: 3 *
COMM 4115 - Independent Study Credits: 3 *
COMM 4815 - The Documentary Credits: 3 *
COMM 4950 - Special Topics Credits: 3 *
COMM 4954 - Special Topics Credits: 3 *

PR & Strategic Communication (6 Hrs)

3000-Level Course (3 Hrs)

Choose One:

COMM 3103 - Social Media Analytics & Strategy Credits: 3 *
COMM 3104 - Sports Communication Credits: 3 *
COMM 3107 - Social Media Communication Credits: 3 *
COMM 3304 - Crisis Communication Management Credits: 3 *
COMM 3401 - Introduction to Public Relations & Strategic Communication Credits: 3 *
COMM 3402 - Advertising Media Sales & Purchases Credits: 3 *
COMM 3403 - Social Media & Data Visualization Credits: 3 *
COMM 3405 - Health Communication Credits: 3 *
COMM 3951 - Special Topics Credits: 3 *

4000-Level Course (3 Hrs)

Choose One:

COMM 4101 - Strategic Communications Writing Credits: 3 *
COMM 4402 - Strategic Campaign Principles Credits: 3 *
COMM 4406 - Strategic Campaign Production Credits: 3 *
COMM 4951 - Special Topics Credits: 3 *
COMM 4953 - Special Topics Credits: 3 *

Journalism

3000-Level Course (3 Hrs)

Choose One:

COMM 3105 - News Writing & Reporting Credits: 3 *
COMM 3130 - History of Journalism Credits: 3 *
COMM 3201 - Feature Reporting and Writing Credits: 3 *
COMM 3202 - Community News & Reporting Credits: 3 *
COMM 3203 - Race, Ethnicity and Community Journalism Credits: 3 *
COMM 3204 - Sports Writing & Reporting Credits: 3 *
COMM 3952 - Special Topics Credits: 3 *

4000-Level Course (3 Hrs)

Choose One:

COMM 4105 - Opinion and Editorial Writing Credits: 3 *
COMM 4115 - Independent Study Credits: 3 *
COMM 4170 - Advanced Journalism Credits: 3 *
COMM 4201 - Copy Editing Credits: 3 *
COMM 4952 - Special Topics Credits: 3 *
COMM 4955 - Special Topcis Credits: 3 *
COMM 4956 - Special Topcis Credits: 3 *

Speech and Communication Competency (3 Hrs)

Choose One:

COMM 3302 - Speech for Multimedia Credits: 3 *
SPEH 4101 - Advanced Speech Credits: 3 *

General Electives (6 Hrs)

Social Media Certificate (15 Hrs)

Social Media Certificate

Total: 122 Hours

*A grade of “C” or better required

Mass Communications, BA (Social Media Certificate)

Program of Study

Core IMPACTS Curriculum (42 Hrs)

First Year Experience (2 Hrs)

Required Field of Study Core Area (18 Hrs)

Diversity Competency (3 Hrs)

Technology Competency (3 Hrs)

Major Core Requirements (36 Hrs)

Multimedia & Digital Communications (6 Hrs)

3000-Level Course (3 Hrs)

4000-Level Course (3 Hrs)

PR & Strategic Communication (6 Hrs)

3000-Level Course (3 Hrs)

4000-Level Course (3 Hrs)

Journalism

3000-Level Course (3 Hrs)

4000-Level Course (3 Hrs)

Speech and Communication Competency (3 Hrs)

General Electives (6 Hrs)

Social Media Certificate (15 Hrs)

Total: 122 Hours