Marketing, BBA

Required Courses (9 Hrs)

The following courses are required of all Marketing majors

• MKTG 4116 - Marketing Research Credits: 3 *
• MKTG 4179 - International Marketing and Export Management Credits: 3 *
• MKTG 4185 - Marketing Management Credits: 3 *

Choose Two (2) from the Following (6 Hrs)

• MKTG 3178 - Consumer Behavior Credits: 3 *
• MKTG 3179 - Global Electronic Business Credits: 3 *
• MKTG 4175 - Advertising & Promotion Credits: 3 *
• MGNT 4204 - Creativity and Entrepreneurship Credits: 3 *
• BUSA 4999 - Study Abroad Credits: 3 *

• Or

• STAB 4101 - Study Abroad Credits: 1 to 18 *

Choose Two (2) of the Following (6 Hrs)

• MKTG 3176 - Professional Selling Credits: 3 *
• MKTG 3186 - Sales Management Credits: 3 *
• MKTG 4176 - Contemporary Topics in Marketing Credits: 3 *
• GLIB 4194 - International Trade: Theory and Policy Credits: 3 *
• BUSA 4229 - Administrative Practice & Internship Credits: 3

Choose One (1) of the Following (3 Hrs)

• MKTG 3176 - Professional Selling Credits: 3 *
• MKTG 3178 - Consumer Behavior Credits: 3 *
• MKTG 3179 - Global Electronic Business Credits: 3 *
• MKTG 3186 - Sales Management Credits: 3 *
• MKTG 4175 - Advertising & Promotion Credits: 3 *
• MKTG 4176 - Contemporary Topics in Marketing Credits: 3 *
• MGNT 4204 - Creativity and Entrepreneurship Credits: 3 *
• BUSA 4229 - Administrative Practice & Internship Credits: 3 *
• BUSA 4999 - Study Abroad Credits: 3 *

• Or

• STAB 4101 - Study Abroad Credits: 1 to 18
• GLIB 4194 - International Trade: Theory and Policy Credits: 3 *
• Free Elective - All majors Credits: 3 *